From time-to-time customers ask, “How do you decide on which invitations to order?” Not only do some of our customers inquire about the ordering process of the pretty paper adorning the aisles of our stationery department, they are also curious about other aspects of ordering from Bering’s Stationery. Customers are also interested in the turn-around time after placing their orders and intrigued with the touch points and immense attention to detail and care that the Bering’s way continually strives to achieve.
It is hard to describe the many benefits of ordering your stationery, invitations, etc. with us because simply listing out the process neglects the intangibles. The customer experience and genuine passion that goes into our customers’ orders can truly only be felt by visiting with one of our talented stationers.
If you are a modern-day person on the go (as most of our customers are) then hang in there, because you might have already checked out, operating on the assumption that this sounds very timely! …Nope, not the case! While scheduling an appointment is always possible, we keep our stationery department staffed so that our stationers are readily available to assist customers, resulting in as quick or long of a visit as our customers deem necessary/have time for.
The behind-the-scenes process of lining the shelves with special invitations and more is a fun one, and one that we think you’ll enjoy reading about in this post.
While we occasionally have local talent visit us to share their beautiful work, in hopes of selling it at our store – the majority of the time Bering’s stationers purchase from market (as seen in the picture above of Bering’s Stationers, Lois and Ben).
We are fans of teamwork and sharing ideas amongst our two Houston based stores – as seen in the image below. This is a follow-up buying meeting where department managers and merchandisers discuss and share their picks from the most recent market. This also enables us to better serve customer needs by being in the loop on emerging trends and requests from each store.
Once current and new lines of stationery orders are ordered and received our merchandisers, Cynthia and Ed, tag the beautiful paper goods and prepare them for customers to purchase! If you can imagine, this is an especially arduous task preparing for the holiday season!!
Now that the pretty paper of all sorts has made its way to our shelves, our customers can shop for whatever occasion they desire! From birth announcements, moving cards, birthdays, weddings and more – the sky is the limit when it comes to reasons to shop in our stationery department! Some of our customers walk the department to get ideas for themes. In other words, party inspiration is assured in our stationery department!! The lynch pin in the process is you!!! Basically, all you need to do is show-up!
We always suggest that our brides take time to look through our wall of invitation books and take their time doing so. That little nugget of advice is not just one that we save for brides! Should you have a little time, you will love doing the same for all of your paper good needs from Styrofoam cups to jotter cards, thank you cards, and more! In fact, we continue to be dazzled by Crane & Co.’s new book of stationery options.
Here are some images from Crane’s new book of options we offer:
Now you know a little bit about what goes on behind the scenes, we hope you’ll visit us soon. We will leave you with some recent images taken in our stationery department!
As our stationery department founder, and Westheimer stationery manager, Ben Whitley, always says, “Say it on paper!”
For in-house custom stationery orders, we generally take three days – that is it!!!